The fundraising outlook for year-end is looking more positive. Donors who were reluctant to give earlier this year seem to be feeling more generous right now.  Check out these Top 10 Fundraising Strategies from guidestar.org:

1.    Identify the 10-15 major donors who have yet to give in \'09.
2.    Identify 50-100 donors and make face-to-face calls on them to ask them for their year-end gifts.
3.    Don\'t let reluctant volunteers hold you back.
4.    Warm up your donors before the ask.
5.    Don\'t forget to add to your prospect list.
6.    Use a visual and emotional hook in your appeal letter.
7.    Make your appeal letter attractive and easy to read.
8.    Make your solicitation obvious and easy to find.
9.    Follow up the appeal letter with a phone call.
10.    Plan one or two e-mail follow-ups the very last two days of December.

For more details on the Top 10, visit