With the slow recovery of the economy and donations still down, many nonprofits are turning to planned giving as a strategy for sustainability. This article by Julia Vail in Philanthropy Journal offers these five steps for nonprofits thinking about starting up a planned giving program:
- Start with the board
- Find a community foundation partner
- Integrate planned-giving messaging
- Form a donor-recognition society
- Start asking
This article gives great advice on how to get started on these 5 easy steps.
Click here to read the full article.